Is that was he is claiming though? I read it as spending effort to get people to follow him there, i.e. posting and engaging on the platform to increase his visibility and number of followers there, when he could spend that effort doing it elsewhere / doing something else.
Is that was he is claiming though? I read it as spending effort to get people to follow him there, i.e. posting and engaging on the platform to increase his visibility and number of followers there, when he could spend that effort doing it elsewhere / doing something else.
That’s the way I read it as well.